Shiny Poll: Everything Everywhere – that rebranding in full & what they should have called it
We’ve just seen the logo of new British uber-network Everything Everywhere – the product of the merged T-mobile and Orange networks, that’s it on the left.
The company will be massive – with over 30 million customers – but the rebranding has hit a dud note with blogs saying it sounds a bit well, vague.
Paidcontent say it sounds more like a motto than a name.. Employees of Orange and T-Mobile are joking that they now have to work for everything everywhere (ramping up the job remit quite a bit), and someone on Twitter saying it’s worse than “Telecom Italia Mobile Brazil’ (and that’s surely pretty bad).
It will have to compete with Everywhere-Everything.com, a travel blog company for Google Rankings.
So casting aside the marketing wisdom behind this rebranding, what would you, Shiny Reader, have called it?
[image via paidcontent]
One thought on “Shiny Poll: Everything Everywhere – that rebranding in full & what they should have called it”
lol.. even a kid could come up with that name
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