Dualit launches limited edition £499 rose gold toaster

Forget white goods! These days if you want the finest kitchen accessories possible then you need to go for something a little more flash – ideally in a colour that complements your iPhone or produced in conjunction with a fashion label.

Recently we wrote about SMEG’s ‘Sicily is My Love’ collab with Dolce and Gabbana which has been available for a little while. Now it’s the turn of a new luxury product from an iconic British manufacturer. 

Following two years of development, Dualit has announced the launch of its limited edition Rose Gold finish for its popular four-slot Classic Toaster. 

Also on display at a recent Christmas in July event, it’s designed to complete the metallic offering already available to Dualit’s customers including Polished (the original and best-selling stainless-steel variation), Copper and Brass options.

The Dualit Classic Toaster’s design remains largely unchanged since its conception over 70 years ago. Still hand assembled in the UK at the company’s factory in Crawley, West Sussex, each toaster bears a label on the base plate denoting the particular craftsman who assembled it.

Dualit’s Classic Toasters are traditionally hand sprayed at the factory to achieve the different coloured end castings. However, for this particular finish, it wasn’t possible to create the high shine, mirror finish rose gold colour that Dualit desired.

So instead the castings were electroplated – in other words electrolysis used to coat the aluminium castings with a metallic rose gold finish.

Made from die cast aluminium and durable stainless steel, all parts are fully repairable or replaceable for greater longevity whilst other features include energy-efficient slot-selector controls, which allow users to only heat the slots that are required. 

The mechanical timer allows toasting to perfection, claims Dualit, while the removable crumb tray makes for easier cleaning, and an adjustable rear foot compensates for any uneven surfaces.

 Available in a plethora of metallic finishes and colours, optional sandwiches cages are also available for preparing delicious toasted sandwiches.

Says Alex Gort-Barten, director of Dualit:

“Our customers have been asking us for a while for a Rose Gold option for the Classic Toaster. However, as with everything we do, we were determined to get it right, and we’re so pleased with the finished product. 

“A true Rose Gold is a difficult finish to achieve and we have worked hard to perfect the tone and balance the warm pink and gold hues.”